Performance Assessment

ShinyStat Business is the all-in-one tool that offers a complete tracking system to measure your web traffic and assess your site performance and ROI.

Conversion Analysis

- Which Search Engines are generating most sales?
- Which keywords generate the highest number of information requests?
- Which affiliated sites are taking most orders?

Advertising Campaign Tracking and ROI

- How many sales are your ad campaigns generating?
- Which is the most effective ad campaign?
- Which search term on Google AdWords is generating most customers?

SERD (Search Engine Ranking Detecting)

- How can you measure your site visibility on the major search engines?
- Can you accurately check your site ranking?
- How effective are your efforts to improve your site ranking?

Benchmarking

- How is your site performing in relation to your category average?

Main features

Caratteristiche presenti solo nella versione Business:

• Last 500 visits
• Ranking per search engine
• External links
• Monetary Conversions
• Non Monetary Conversions
• Graphic representation of paths
• Export to PDF format
• Export to CSV format (for MS-Excel)
• General Benchmarking on visits per month
• Benchmarking on time spent on site
• Pay Per Click
• Video analytics in real time
• Online advertising campaigns
• Pay Per Click Keys
• Bounce Rate
• Channels - for analysing the traffic generated by specific sections of your site
• B2B (Business to Business) Module – to analyse visits by companies
• Mobile Traffic
• Socio Demographic Data